I recently got an email from a reader asking for advice on how to generate traffic to a website built using the
cloud living model.
Of course the answer were already clear to both of us, and it is in fact written in the book itself. So what was the real problem?
The real problem is that we are not accustomed at doing something small everyday until we reach a result after many weeks or months. We know that we can’t see results initially, but after a while we give up because we don’t have a solid system that supports this kind of lifestyle.
Dreamland
I have already listed some things you can get by dedicating a few minutes of your time every day, so I wont repeat myself here. Still, I think it’s useful for everyone to stop and think how far you could get if you were doing something every day. Don’t focus on execution, as it’s not important right now, just think at what you could achieve. If you have trouble doing this, try to imagine what would have happened if you had spent the previous two years working every day on your major goal.
Great results can be achieved by doing something little every day.
I personally like to think that by working every day on my websites, I’ll be soon able to generate enough income to pay my bills. Your goal may be different, and in fact you can have many of them as you’ll see later.
How to build a bridge from where you are now to where you want to be
The following is the system I have started to adopt in the previous months and that’s proven to be very effective for me. It’s not something complex, in fact I’m a strong believer in simplicity.
Step 1: Identification
The first step is to identify what you want to have. Following my precious example, say that I want to make some money online by working from home because I want to have more freedom.
At this point I set a long term goal and then I identify the steps I need to take to get there. For me they are simple: build websites that generates money. To be more precise, I’m following the cloud living model, so what I need to do is to setup affiliate websites.
Step 2: Finding the Rosetta Stone
At this point I search for the single thing that provides the most benefits in what I need to do. In this case I know that the most important thing is to get loads of traffic from search engines and to a website that can easily convert if a visitor is interested in the product (suppose you want to buy a bike, it should be easy for you to buy it on my website).
Just to prevent misunderstanding, I don’t buy all the spamming tactics, and I always try to provide something useful.
Step 3: Execution
Based on the research I do on step 2, I know I have to setup a website and to generate backlinks for traffic. Creating a website is not hard, as it’s also explained in great detail in the guide itself. What’s hard instead is to generate traffic, therefore I know I have to generate tons of backlinks.
Step 4: Routine integration
At this point I know that the difference between success and failure is how well I rank on search engines, so I take the most important thing (generating backlinks) and I integrate it on my daily routine.
You said daily routine?
Daily routines is on of the most effective ways to get things done. A daily routine is extremely useful when you want to accomplish something big by taking small steps every day.
I don’t consider my daily routine part of my work, but it’s still something that I must to do every day.
This is how my daily routine works.
- I identify a single activity that I can do every day to move closer to my goal. It must be something that I can accomplish in less that 20 minutes ideally. Some examples of tasks includes stretching, building a backlink, reading 20 minutes, etc.
- I have a list of these things that I have to do and I wont go to sleep unless I do all of them. It’s not important that I do all of them in the same moment. For example I may read in the evening and do stretching in the morning. What’s important though is that I have a physical list of these tasks always with me.
- I don’t focus on the results at all. Following the backlinks example, I don’t check my ranking and sales every day, as I could easily get discouraged initially. Instead I set a minimum of six months or one year of execution and I quarterly check the results. In the specific example of building backlinks, I also keep a record of where I post my links, as it will be useful when I want to adopt the same technique for other websites. I can do this because I know I have a system that works, and checking stats is only a negative side effect.
- I learn from the results. After one year, I’m be able to see if what I was doing was worth it or not. In any case I have a very valuable experience, and not just the benefit of doubt. If, after a time period of at least six months I still see no results at all, I may revisit point one and two to see if I can improve what I’m doing, but I always recall that great results comes to those who are willing to wait.
Great results comes to those who are willing to wait.
Creating your daily routine.
If you are new to having a daily routine, you may be tempted to create a huge list of things to do. In fact, we all have many things we would like to accomplish. Unfortunately, if you have too many items in your daily absolute-todo-list, you may feel overwhelmed and discouraged after a few days.
Instead, take the single most important thing you would like to accomplish, and start with it. Find a step you can take every day and that will take only 10 to 15 minutes to execute. Commit yourself to try this system for 30 days and then decide if you are willing to continue.
After one month, you can start to insert new tasks in your daily routine, but ideally you want to have less than 5 total items.
If you are lucky enough to have all the day free, you can have daily routines that takes more than 15 minutes to execute, but always be sure you can do them every day without feeling overwhelmed.
Conclusion
It would be nice to know the areas where people struggle the most, and then find pragmatic solutions to those specific problems. I always talk by direct experience, so I may miss some important things sometimes, but feel free to leave your advices or requests in the comments.
Posted on December 01 2009
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[…] This post was mentioned on Twitter by Oscar Del Ben, RTmate2. RTmate2 said: RT @oscardelben Last Time I checked, 1 Step Per Day? : http://tinyurl.com/yla5ftb […]
great post! I recently picked up a tip from the CEO of Zappos – do something everyday that will improve your business by just 1% – Thats a gain of 365% in a year!
.-= Anthony Feint´s last blog ..Task Links – Christmas, Writing and Giveaways =-.
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Yeah, that’s indeed the point of all of this ;)
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Hehe, I know I need a system, I’m all over the place at the moment:) Will be getting systems in place and streamlining the various different facets of my life as much as possible soon. I still like to leave room for a bit of spontaneity too though!
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Yes of course you don’t want to end up like a robot :p
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I like the notion of not being too worried about results at the beginning. This was probably a mistake I made in the past. Also, the integration of this small (sometimes annoying) task into daily routine sound like a good strategy. Will give it a try!
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Hey Fabian, let me know how it works for you ;)
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Oscar,
I’m a big fan of 1 step per day. It’s like depositing money in an interesting bearing account. You don’t become a millionaire by doing it a few times. It’s about consistency. Great ideas in this post that everybody should utilize.
.-= Srinivas Rao´s last blog ..Guest Post: What is Your unconscious Performance Limit? =-.
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Hey Srinivas, I like your comparison, thanks for your comment!
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Very useful post for me at the present moment, thanks!
Focusing on one thing at a time is my biggest challenge as in the past I have always tried to do everything at once..-= Milo´s last blog ..Random Reading List – Tuesday 1 December 2009 =-.
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Hey Milo, yes that’s a challenge for me too!
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This is something I’ve told people before. You might be surprised how effective this really is. I think that people are in such a hurry any more, it’s hard for them to take this approach. I think the key is do something every day, but, as you said, not to check the results every day.
.-= Chris´s last blog ..The New FTC Rules and Transparency =-.
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Hey Chris, I believe that checking stats daily is useless unless you have control over them. Once per month is enough for rankings.
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I like this approach Oscar and it’s something that I do myself. I think too many people expect immediate results. I certainly do not. I have been doing stuff online for the better half of the past year and I haven’t made any money….nor do I expect to soon, nor am I terribly unhappy about this. Some might say that’s the wrong mindset, however, I disagree. This is all new to me and there’s a huge learning curve. So, my focus is to keep learning and make progress day by day. By doing and failing and repeating we learn…that’s what I’m doing.
I certainly agree that it’s best to set goals before you do something. It shouldn’t start with “i want to make money online.” It should start with ’I want more freedom in my life…how do I go about doing that?" Well, making money online is one way, if you do it right.
.-= Nate´s last blog ..The Art of Personal Goal Setting =-.
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Hey Nate, I wish you all the best in your journey, and I think you are already on the right track ;)
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Nate, that’s actually the same business approach that Jeff Bezos had in regards to Amazon, which didn’t turn a profit until its 6th year in existence. Best of luck to you!
.-= Tamahome Jenkins´s last blog ..5 Random Things About Bobby Bowden =-.
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Doing something little everyday is the best way to progress without overburden ourselves with lots of tasks. Having a daily routine works really well. Lately I’m trying to change my blogging routine, I think I can improve my results with some changes on it.
How do you generate those backlinks? Commenting on other blogs? I’ve heard that delicious is a great source of backlinks, well, depending on the bookmarks received.
I think that the best way to generate traffic is writing good quality content almost everyday, at least when you are at the first stage of the blog’s development (3-6 months).
Great post Oscar.
.-= David | ilcantone.com´s last blog ..THE STORY OF WILLIAM KAMKWAMBA: THE BOY WHO HARNESSED THE WIND =-.
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Hi David, regarding backlinks (I don’t do it for this blog) I found sites that offers a backlnk in exchange for a profile, or directories, or do-follow blogs where appropriate. I think you can find lists of do-follow links online.
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A to-do list has worked quite well for me, but the more I add to the to-do list, my focus tends to wane. 2-3 mission critical ‘must’ complete in a 8 hour period has been working out for me.
.-= Ken Kurosawa´s last blog ..The Formula of Motivation | Motivation Series Part 4 =-.
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Hey Ken, that’s a great tip. Thanks for your comment.
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It’s just like Kaizen :)
1. Ask small questions
2. Solve small questions
3. Enjoy small improvements
4. Keeping on these small steps continuously
It makes Japan after 20 years from a poor country become a richest country just behind USA. We can follow this tactic also :)
.-= Phaoloo´s last blog ..10+ Icon And Smiley Sets For This Christmas =-.
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Hey Oscar.
Cool point here about not sleeping until you finish. I was doing that for a couple of months where I would post an article every night, and I would plan to publish it by 12 at midnight. I did this for a long time, and it was a solid habit.
Also valuable point there on not focusing on the results at all. Focus on results at all hours of the day leads to little time left to create the results that will come anyway.
Step by step.
.-= Armen Shirvanian´s last blog ..Where You Are Is Where You Succeed =-.
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Great post as always Oscar and I wanted to especially congratulate you on an awesome new website design.
.-= JONNY | thelifething.com´s last blog ..Some Bad Ass Travel Tips To Let You Be A Smug Bar-stuard Even In The Company Of Seasoned Travelers – You Know You Are Going To Read This =-.
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Thanks Jonny :)
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[…] Tweets about this great post on TwittLink.com […]
Also your English is improving at an impressive rate! Have you been watching DVDs and talking back to the screen? :)
.-= Charles – Creative Lab´s last blog ..How Hunger Works =-.
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Some great points Oscar. What really hit home for me was “if you have too many items in your daily absolute-todo-list, you may feel overwhelmed and discouraged after a few days.” That is right on the money. If I look at everything I need to do, it can really give me that sinking feeling. Just breaking it down as you describe it makes it so much easier.
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Hey evan, that’s right. Thanks for your comment.
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OSCAR YOU LEGEND!!!
first off: really really like how much your site has grown lately. smoldouring dipped in the tears of a thousand virgins glory.
looking slick too.
as for the post – really money content. couldn’t agree more. considering an ebook that focuses on some of the type of thing you’re rapping about in this post.
your routine is on point too. liked point 3.
hope all’s well mate.
keep well and in touch
alex – unleash reality
stumbled too :)
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Hey Alex,
It’s good to have you back, and thanks for your comment!
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Thanks Oscar.
I enjoyed this post, especially the part about committing fully for 30 days and then checking in and deciding whether to continue. I always seem to think that if I commit, I’ll have to commit FOREVER! And so that stops me from committing at all.
I love the idea that I can choose to commit for a very defined period that’s comfortable (ie not overwhelming) for me, and then re-evaluate. Hmmm…feeling a little less overwhelmed already.
Thanks, = >
Susan
.-= SusanJ´s last blog ..Healthy decisions are all about the “why” =-.
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Hey Susan, committing forever is too overwhelmed most times. 21 days or 30 days are enough to challenge and you know what’s the best part? That after that you don’t have to decide to stop or continue forever, you can just re-start another 21 or 30 days trial. There’s no need to rush.
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Hey Oscar. Your post highlights the importance of daily incremental steps instead of accomplishing a one-time-big-time project. It’s just like being able to get rich slowly but surely. The quick result scheme might work for some people but the greater the momentum, the greater the eventual result will be. :)
mighty
.-= Mighty´s last blog ..A New Theme and a Minimalist Christmas =-.
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Hey Mighty, momentum is important, but it’s rarely enough to finish a project. Take blogging for example, it takes years to grow a popular blog. The same is for online products usually. Of course when you have momentum it’s useful to use it :)
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Often we forget the little guy, the SMB, in our discussions of the comings and goings of the Internet marketing industry. Sure there are times like this when a report surfaces talking about their issues and concerns but, for the most part, we like to talk about big brands and how they do the Internet marketing thing well or not so well.
small business
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This was just what I needed to read this morning. It is so difficult at times to focus on the step that is right in front of us, and not to worry about the results that we hope to achieve. I love the saying that the journey of 10 000 miles begins with a single step. The trick is to keep on taking those single steps!
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I’m glad you find it useful Amanda! Cheers
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